740 "Violet Rose" U740MC2
Step into a neon soaked revival with the NEW BALANCE 740 "Violet Rose". This silhouette dives deep into the archives to bring back the aggressive energy of 2010s performance runners, updated with a high contrast palette that feels straight out of a digital dream. The "Violet Rose" purple mesh is electrified by metallic silver "speed" overlays and a striking lime yellow "N" logo, while the vibrant orange midsole provides a cushioned, high impact base. Finished with teal accents and a rugged outsole, this pair is designed for those who want their footwear to be as dynamic and unapologetic as their style.
Made with care
Heirloom quality
Premium materials
Classic styling
Styled With
Materials
Sustainable, natural textiles can be enjoyed for generations to come.
Care
Wash only when necessary using cold water and a gentle detergent.
Details
Hand-picked accents give this piece an understated unique look.